Exhibition Body-Fragility at Boichuk Academy - photo

Client: Mykhailo Boichuk Kyiv Academy of Decorative and Applied Arts and Design

Location: Kyiv, Boichuka St., 32

Date: April 11, 2025

Challenge

Ensure an information campaign for the "Body/Fragility" exhibition – an artistic reflection on the anniversary of the missile strike on the Academy building.

Solution

  • Preparation of informational materials and coordination of interviews
  • Inviting journalists and communication
  • Comprehensive media support on the day and after the event

Result

  • Television: 6 TV channels (Suspilne, Inter, 1+1, Espreso, My — Ukraina, Pohliad TV)
  • Online Media: 12+ publications (Dzerkalo Tyzhnia, UA: Kultura, Ukrinform, Nash Kyiv, Kyiv-24, Ty Kyiv, Channel 33, etc.)
  • Radio: Ukrainian Radio (broadcast with the Academy Rector)
  • Positioning the exhibition as a significant art event and an example of cultural resistance